Discover the Rock capital of the world on this Hard Rock Tour of London. Re-trace the steps of the bands and icons that defined our times and learn of their camaraderie and fearless invention as they wiped clean and drew again the face of popular music.
Your Small Group Tour is led by an expert Rock guide and includes VIP exclusive access to ‘The Vault’ – London’s only rock n’ roll museum – before it opens to the public.
Tour Starts: 1:30pm (boarding at 1:15pm) at the Rock Shop owned by Hard Rock Café London and located at 150 Old Park Lane, Mayfair, London W1K 1QZ (nearest Underground station: ‘Green Park’).
BEHIND THAT LOCKED DOOR
As our VIP you are in for a treat as we begin at London’s only rock n’ roll museum: The Vault. Belonging to Hard Rock Café London, it is a treasure trove of the most valuable pieces of music memorabilia from across the globe!
Tucked away in an old Coutts Bank, The Vault was once used to protect the Queen’s coffers. Guests on the Hard Rock London Afternoon Tour are afforded a private viewing of The Vault.
Gaze on in wonder as one of Hard Rock’s expert Rock Masters takes your VIP group down to the basement, beyond the high-security door and into a music lover’s paradise.
LIFE HAD JUST BEGUN
The musical adventure you will embark on is a combination of poignant reflection, incredible fun and a voyage of discovery – do you have what it takes to join our ‘School of Rock’?
Harry Nilsson’s former flat is the sad setting for the exit of two of music’s most beloved personalities: Cass Eliot of the celebrated Mamas and Papas and the inimitable Keith Moon – known for his unique drumming style and his eccentric, often self-destructive behaviour.
At Garden Lodge see the former home of Queen legend – Freddie Mercury, known for his flamboyant stage style and his four-octave vocal range – while discovering the ongoing love story that lasted for his whole life.
Well, rock fans you knew it was coming… it’s trivia time! Life-long fans will have the opportunity to test if they have what it takes to join the ‘School of Rock’ with questions by Rita Gilligan – Hard Rock’s original Rock n’ Roll waitress, international ambassador and MBE. Make sure you are keeping your eyes and ears open!
Learn of the ’27 Club’ – the astounding story that links the passing of some of popular music’s most treasured talents from American Blues Legend Robert Johnson through to Amy Winehouse.
No rock tour of London would be complete without a visit to the absolute Jewel in its Crown, and the world’s most famous pedestrian crossing! Having recently celebrated its 50th Anniversary and a return to the no.1 spot, The Beatles ‘Abbey Road’ has stood the test of time, representing their last recording at the world-famous recording studios in the leafy suburb of St. John’s Wood. Get in step as you take that legendary walk across the crossing re-creating one of the most famous album covers of all time.
P.S. Did you know Paul McCartney has a home that isn’t a long and winding road away?
HARD ROCK CAFE PICCADILLY
Combining the eclectic vibe of Piccadilly Circus with the rock and roll lifestyle of the Hard Rock brand, Hard Rock Cafe Piccadilly Circus is the perfect conclusion to our virtual biopic through the icons of rock.
Walk in and be wowed by the walls adorned with authentic, one-of-a-kind memorabilia from decades of music history, featuring items from British music legends and international stars alike.
The emphasis is more on contemporary artists, with pieces from Freddie Mercury, David Bowie and George Michael sitting alongside outfits worn by the likes of Shakira, Nicki Minaj and Ellie Goulding. There is also a guitar once played by Ed Sheeran and a telephone box that once appeared in a One Direction video.
Your expert Rock Guide will introduce some of the most exceptional pieces before leaving you to explore the largest Rock Shop in the world at your leisure!
Tour Finishes: 5:30pm approximately at the Hard Rock Café Piccadilly, Criterion Building, 225-229 Piccadilly, London W1J 9HR, U.K (nearest tube: ‘Piccadilly’)