London

TikTok Travel: Most Hashtagged Places in Britain and beyond

TikTok, the video social media, has revolutionised the travel sector with trillions of epic clips captured in the most gorgeous spots in four corners of the planet.

London, Bath, Stonehenge, the Harry Potter Studios… At Evan Evans, we wondered how often people hashtag our destinations on the world’s most famous social network. We reported the number of hashtags from the TikTok app for each place, and guess what the top ten is?

Let’s unroll our most shared TikTok Travel spots and experiences and why they’re worth a visit:

PlaceTikTok Hashtags
#paris88,000,000,000
#liverpool67,100,000,000
#eiffeltower3,100,000,000
#edinburgh3,000,000,000
#buckinghampalace2,400,000,000
#oxford1,800,000,000
#dorset705,000,000
#londoneye683,600,000
#jacktheripper602,300,000
#wembleystadium575,500,000
#lakedistrict495,900,000
#westminsterabbey398,600,000
#londonunderground377,200,000
#windsorcastle361,000,000
#toweroflondon331,300,000
#stonehenge274,500,000
#abbavoyage270,600,000
#cotswolds183,800,000
#kensingtonpalace162,500,000
#bicestervillage152,200,000
#lochness129,900,000
#edinburghcastle123,500,000
#londonzoo121,200,000
#harrypotterstudioslondon115,000,000
#peppapigworld86,900,000
#stpaulscathedral42,200,000
#kewgardens34,700,000
#londondungeon34,400,000
#hamptoncourtpalace27,600,000
#harrypotterstudiotour27,100,000
#madametussaudslondon25,900,000
#londonafternoontea23,900,000
#stratforduponavon21,700,000
#harrypotterlondon21,000,000
#warwickcastle18,800,000
#shakespearesglobe6,900,000
#blenheimpalace6,700,000
#yorkuk6,600,000
#leedscastle5,500,000
#canterburycathedral5,300,000
#bourtononthewater3,600,000
#cuttysark2,900,000
#hmsbelfast2,700,000
#shreksadventurelondon1,900,000
#londontransportmuseum899,200
#churchillwarrooms749,900
#londonsealifeaquarium482,500
#royalobservatory271,500
Number of hashtags reported from the TikTok App as of October 2023

Evan Evans Tours’ Top 10 Most Hashtagged Places in Britain

Paris and the Eiffel Tower

With the Eiffel Tower, Paris combines over 90 billion hashtags on TikTok. It’s mind-blowing but not surprising! Romantic wonders, rich history and renowned art museums, there are many reasons to visit the French capital, which is expected to attract even more visitors next year due to the Olympics.

Propelled by the world-famous Netflix show Emily in Paris, Paris counts the cutest neighbourhoods like Montmartre, the Latin Quarter, the Seine River, and more. The various boutiques and cafés will make the perfect video spots for your TikTok channels, and we offer exciting Paris tours from London.

@jadenecarey_ How to get a good photo without the crowds! #paris #photographytips #eiffeltowerphotospot #parisphotospots #travelphotographer ♬ Sure Thing (sped up) – Miguel

Liverpool

Back to Britain with Liverpool, our beloved music capital and the birthplace of The Beatles. In our exclusive Liverpool tour from London, explore the Beatles Story museum, visit the childhood homes of John Lennon and Paul McCartney, and take a magical tour of iconic sites associated with the band.

@travel_is_addictive Save this for your trip in 📍Liverpool #liverpool #liverpoolfc #liverpoolfan #liverpoolcity #visitliverpool #liverpooltodo #liverpoolfood ♬ Collide (Sped Up Remix) – Justine Skye

Edinburgh

With over 3 billion hashtags, Edinburgh is clearly a super-Tiktokable city. Edinburgh Castle offers panoramic views of the tortuous and charming streets leading to the Royal Mile, a historic street full of shops, pubs, and historic buildings such as the Palace of Holyroodhouse. Discover a rich history, stunning architecture, cultural festivals and wild surroundings in our Edinburgh Tours from London.

@evanevanstours1933 24 hours in #Edinburgh on our “Edinburgh – The Royal City” rail tour from London Tour Highlights: 📸 Explore the historical capital city of Scotland 📍 Enjoy a Hop-on Hop-off sightseeing Tour of Edinburgh 🏰 Visit the iconic Edinburgh Castle 🚂 Return train journey with reserved seating Book your trip on evanevanstours.com #edinburgh #edinburghtiktok #edinburghcastle #edinburghcity #edinburghlife #visitedinburgh #sightseeing #evanevanstours #citysightseeing ♬ Strangers – Kenya Grace

Buckingham Palace

Everyone wants to see Buckingham Palace when they visit London. And it’s easy to stand in front of the impressive palace gates and share the view online! With more than 2 billion hashtags, the official residence of the British monarch in London has to be on your bucket list. However, note that Buckingham Palace State Rooms only open in Summer, but you can watch the Changing of the Guard ceremony in our London in One Day Tour all year round.

@about.london Changing of the Guard #kingsguard #guard #buckinghampalace #london #fyp ♬ original sound – about.london

Oxford

Known as the “City of Dreaming Spires,” Oxford is renowned for its prestigious University of Oxford, one of the oldest in the world. The city boasts stunning architecture like the Bodleian Library and Christ Church College, to see in our exciting Oxford & Cambridge day tour. You can also discover some of the most famous locations where Harry Potter film scenes were set in our Oxford by rail tour.

@overseaswithkey Oxford, England in the fall 🍂🍃🍁 #travel #vlog #traveltiktok #travellife #traveldiaries #traveling #england #uk #oxford #travelvlog #city #ukvlog ♬ Pieces (Solo Piano Version) – Danilo Stankovic

Dorset

Located on the southwestern coast of England, Dorset is a serene and scenic escape. The Jurassic Coast, a UNESCO World Heritage Site, features dramatic cliffs, pristine beaches, and unique rock formations. The picturesque villages of Lyme Regis and Corfe Castle are a fantastic background for your selfies.

@melodysnook 📍Stair Hole, Dorset 🐚🌊 #Dorset #lulworthcove #secretlocations #stairhole #uk #hiddengemsuk #travel #jurassiccoast #fyp ♬ original sound – Melody Snook

London Eye

The London Eye, a giant Ferris wheel on the South Bank of the River Thames, will give you magical panoramic views of London’s skyline. With a unique perspective on iconic landmarks such as Big Ben, the Houses of Parliament, and St. Paul’s Cathedral, experiencing one of London’s most famous attractions at sunset or night is a must-do when visiting.

@dangerousbiz Is the London Eye worth it? #londoneye #londontiktok #uk #traveltiktok ♬ Running Up That Hill (A Deal With God) [2018 Remaster] – Kate Bush

Jack the Ripper

Jack the Ripper is the infamous and unidentified serial killer who terrorised the Whitechapel district of London in the late 19th century. You can take our Jack the Ripper guided walking tour to delve into the history of these gruesome murders and give you a chilling and historically significant experience.

@ministryofshadows Jack the Ripper – still a mystery to this day. #fyp #learnontiktok #foryou #foryoupage #creepy #scary ♬ original sound – Ministry Of Shadows

Wembley Stadium

Located on the outskirts of London, Wembley Stadium is an iconic venue for major sporting events, including football matches and music concerts. With its rich history and capacity for over 90,000 spectators, it’s an unparalleled location to witness live entertainment and experience the electric atmosphere of a world-class event. Our tour will leave you speechless!

@izzychurchesxxx This tour was insane #wembley #wembleystadium #football #footballtiktok ♬ Football's Coming Home – 3Lyons

Lake District

Located in northwest England, the Lake District is an outstanding area of beauty and one of the top national parks with stunning lakes, rolling hills, and picturesque villages like Windermere. The Lake District’s serene beauty and outdoor activities make it a haven for nature lovers and a perfect retreat from urban life.

@sarah_walking_ A view I could never get tired of #lakedistrict_uk #lakedistrictnationalpark #lakedistrictwalks #hiking #wainwright #nature #mountain #fyp ♬ Love in the Dark – Vibess Nick

Grab your camera and get ready for the most spectacular views across Britain, which will all help you share the best TikTok travel memories during your journey.

Have a look at our extended offering of London tours and attractions to see as many places as you can while you’re in the county.